Monthly Archives: January 2013

Comparing CRM Companies

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Salesforce.com
Salesforce.com has quickly grown to be one of the world’s largest software companies. Of course, Salesforce.com says its not a software company: all functionality is offered as an online service, payable through subscription instead of upfront license charges. Salesforce.com started out as a CRM pure-player but is putting increasing emphasis on its ERP offerings, branded as Force.com cloud computing solutions.Website was organized and easy to navigate through.
User friendly: Yes
Price:Moderate
System Integration: Not for large scale
Customization: Doesn’t offer a lot of customization
Size: Moderate
Momentum:Fast

SugarCRM
An innovative young company that offers open source CRM software over the internet. Despite its youth, the company website mentions a lot of big enterprise customers already among its reported customer base of 50,000.
As SugarCRM is based on open source code, it is easy for customers to build extensions to the code, such as connectors to existing in-company systems.Website was easy to use.
User friendly: Yes
Price:Value
Integration: Easy
Customization: Moderate
Size: Small
Momentum:Fast

Oracle (Siebel, Oracle CRM)
Large CRM company that has earned its well known name. Started by Oracle executive Tom Siebel, the company defined the CRM marketplace and became part of the hype in the dotcom era. Most large corporations have implemented Siebel in the past two decades. “If you want to get to know your customer, you must have Siebel”, was a boardroom statement in those days. After the dot.com hype was over and Siebel’s momentum sagged, Tom Siebel sold his company to his former boss, Larry Ellison.
Siebel is often said to be very extensive in functionality, laborious to implement, and comes at a premium price. I found the website to be very messy and overcrowded with information.
User friendly: Not as easy as other companies
Price: Expensive
Integration: Easy to integrate across entire corportation
Customization: Moderate
Size: Largest
Momentum:Slow

Conclusion

After looking through SugarCRM, Salesforce, and Oracle I would choose to use Salesforce. Even thought salesforce is a little more expensive than SugarCRm I found it to be more helpful and provide better features. It automatically offered me someone to talk to if I had any questions and I found the website to be very easy to navigate which is huge for me. Salesforce is what I would purchase for my company and I would suggest it to others.